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Non-Profits Digital Strategies with Business Intelligence

Digital Strategies for Non-Profits

The Challenge

If you are a non-profit or are involved with a non-profit interested in becoming the next success, please reach out to us.

The first and most important step is pooling and normalizing all data sources into one central, secure cloud system. This will create the first look as all data that exists in your organization. Analyzing volunteer and donor data relationships is the most impactful and top priority step for a non-profit organization. This step opens the door for endless data enriching opportunities:

 

Data that is generated ongoing from the web and software tools can be integrated into one simple online/mobile user experience for enhancing the volunteer and donor experience and for ongoing communication both online and offline.

Our goal at MINT Social is to help create the best experience possible for donors, volunteers, and business partners by streamlining technology while enriching data collection efforts. The end result is to provide more personal communication with more meaningful outcomes and better tools for team members and those who engage with your non-profit.

 

Along with St. Vincent de Paul, MINT Social received the AZIMA 2019 Digital Transformation Award for our success with streamlining multiple data sources into a centralized data management strategy for enhancing the user experience for volunteers, donors, and stakeholders.

If you are a non-profit or are involved with a non-profit interested in becoming the next success, please reach out to us.

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In a typical non-profit organization, data is everywhere but not in one centralized area, especially with these areas:

 

Manual re-entry and data manipulation in spreadsheets is the standard operating procedure in virtually every department of a non-profit organization. Data validation is also an issue. With data scattered across multiple departments, it becomes very difficult to answer critical business questions in a timely manner, let alone explore more interesting questions, especially the data correlations between donors and volunteers. Freeing up time and reducing cognitive load for more valuable activities, face time with volunteers and donors, is always top of mind but often lacking in execution.

 

But There is Hope!

By adopting a data management strategy that includes automating key operational processes, the cognitive load on staff can be reduced and the “time to answer” for mission-critical business questions can happen in real-time.

 

Non-Profits Digital Marketing Strategies with Business Intelligence

 

The Opportunity for Non-profits

Centralizing all data and content into one secure, HIPPA compliant cloud format is the first step. As data comes into a non-profit organization (offline or online), business intelligence decides what “bucket” the data should reside.

Real-time validation and enrichment of data coming into the organization helps each department prioritize follow-up and improve the overall customer experience.

 

For example, as website forms are submitted from donors, contact records can be enhanced on the fly with social media profile data, GPS verified address data and demographic data such as income, family profile information that is matched with any historical data regarding past donations and volunteer history.

Additional business intelligence tools and insight engines help decide how often this data needs to be accessed and by who, based on their level of access and role.

 

How To Get Started

The first and most important step is pooling and normalizing all data sources into one central, secure cloud system. This will create the first look as all data that exists in your organization. Analyzing volunteer and donor data relationships is the most impactful and top priority step for a non-profit organization. This step opens the door for endless data enriching opportunities:

 

Data that is generated ongoing from the web and software tools can be integrated into one simple online/mobile user experience for enhancing the volunteer and donor experience and for ongoing communication both online and offline.

Our goal at MINT Social is to help create the best experience possible for donors, volunteers, and business partners by streamlining technology while enriching data collection efforts. The end result is to provide more personal communication with more meaningful outcomes and better tools for team members and those who engage with your non-profit.

 

Along with St. Vincent de Paul, MINT Social received the AZIMA 2019 Digital Transformation Award for our success with streamlining multiple data sources into a centralized data management strategy for enhancing the user experience for volunteers, donors, and stakeholders.

If you are a non-profit or are involved with a non-profit interested in becoming the next success, please reach out to us.

[/vc_column_text][/vc_column][/vc_row]

In a typical non-profit organization, data is everywhere but not in one centralized area, especially with these areas:

 

Manual re-entry and data manipulation in spreadsheets is the standard operating procedure in virtually every department of a non-profit organization. Data validation is also an issue. With data scattered across multiple departments, it becomes very difficult to answer critical business questions in a timely manner, let alone explore more interesting questions, especially the data correlations between donors and volunteers. Freeing up time and reducing cognitive load for more valuable activities, face time with volunteers and donors, is always top of mind but often lacking in execution.

 

But There is Hope!

By adopting a data management strategy that includes automating key operational processes, the cognitive load on staff can be reduced and the “time to answer” for mission-critical business questions can happen in real-time.

 

Non-Profits Digital Marketing Strategies with Business Intelligence

 

The Opportunity for Non-profits

Centralizing all data and content into one secure, HIPPA compliant cloud format is the first step. As data comes into a non-profit organization (offline or online), business intelligence decides what “bucket” the data should reside.

Real-time validation and enrichment of data coming into the organization helps each department prioritize follow-up and improve the overall customer experience.

 

For example, as website forms are submitted from donors, contact records can be enhanced on the fly with social media profile data, GPS verified address data and demographic data such as income, family profile information that is matched with any historical data regarding past donations and volunteer history.

Additional business intelligence tools and insight engines help decide how often this data needs to be accessed and by who, based on their level of access and role.

 

How To Get Started

The first and most important step is pooling and normalizing all data sources into one central, secure cloud system. This will create the first look as all data that exists in your organization. Analyzing volunteer and donor data relationships is the most impactful and top priority step for a non-profit organization. This step opens the door for endless data enriching opportunities:

 

Data that is generated ongoing from the web and software tools can be integrated into one simple online/mobile user experience for enhancing the volunteer and donor experience and for ongoing communication both online and offline.

Our goal at MINT Social is to help create the best experience possible for donors, volunteers, and business partners by streamlining technology while enriching data collection efforts. The end result is to provide more personal communication with more meaningful outcomes and better tools for team members and those who engage with your non-profit.

 

Along with St. Vincent de Paul, MINT Social received the AZIMA 2019 Digital Transformation Award for our success with streamlining multiple data sources into a centralized data management strategy for enhancing the user experience for volunteers, donors, and stakeholders.

If you are a non-profit or are involved with a non-profit interested in becoming the next success, please reach out to us.

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